Malaysia Hotel Industry Survey of Operations Introduction

Published on an annual basis since 1998, the Malaysia Hotel Industry Survey of Operations is a collaboration between Horwath HTL and the Malaysia Associations of Hotels. The study is relied upon by hotel operators, owners and operations analysts for benchmarking, budgeting and planning purposes. In 2021, the study attracted a total of 80 participating hotels, which accounted for 24,975 rooms.

Key sections in the study include:

  • Detailed departmental revenue, expenses and profitability ratios by rate and location categories.
  • Key marketing statistics, including business mix profile and reservation/sales sources.
  • Other information pertinent to individual markets, such as food and beverage operation statistics, labor cost/productivity and guest nationality mix.